Campus Mascot Concept
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Plush Products.
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DESIGN INSIGHT
How We Translate Character Emotion Into Plush Form Language
A closer look at how sketch, silhouette, and expression are translated into a tactile character system.
INDUSTRY TRENDS
The Rise of Emotional Companion Products
Why emotional utility, softness, and companionship are shaping new product demand.
CREATIVE DEVELOPMENT
Why Great Plush Ideas Fail Before Development
Why strong ideas can break down during creative development, and how to design for plush reality earlier.
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IBTE Vietnam booth highlights
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From mascot sketch to a production-ready plush sample.
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